Maserati’s Parallel Assembly Strategy
Maserati is one of the most prestigious race and sports car manufacturers in the world. Representing more than just a symbol of elegance and style, Maserati has become a prestigious symbol of Italian technology and modernity.
In designing the production strategy for two of its most luxurious automobiles, the Quattroporte and the Ghibli, Maserati teamed with Comau Robotics to develop an innovative robotic solution based on articulated robots and advanced software applications that can fully automate complex bodyshop operations with extreme precision. What’s more, its advanced flexibility means the line can be programmed to automatically determine whether the piece is for the Quattroporte or Ghibli, and can produce one of the two models, or both, in a continuous flow, depending on production needs.
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